I didn't know there's actaully a defined methodology for this frenzied dev process.
Code and fix: This approach is also known as "hacking", "hack and slash", or "no-process at all". This approach to development is chaotic and often unplanned, or when it is planned the plan is quickly abandoned. Estimates and schedules, when made at all, are rarely met in practice.
Formerly, the discipline leads called it structured chaos: you know you're screwed. but let's plan on being less screwed.
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