Urgency as a product driver

http://www.37signals.com/svn/posts/966-urgency-is-poisonous This has to be one of best articles I’ve read on process and productivity. Frankly, being a quick read w/ concise points made it all the better.Forget the four-day work week intro, but read on about how urgency can drive teams batty. Unless your superiors can give you a clear reason as to why, urgency is just another word for “shit, finish it, just get it done.” The worse? When it comes at you daily. Heh heh.